Urban Revivo SoHo Boutique Launch
Urban Revivo, a trailblazing Chinese fashion retailer, marks its entry into the Manhattan fashion scene with its first boutique in SoHo. The brand has collaborated with Tong Wang, a distinguished creative director and designer, to spearhead a high-impact commercial campaign for this grand opening.
Creative Leadership
Under Tong Wang's creative direction, the launch campaign integrates bold and eye-catching designs. His innovative approach is showcased through vibrant posters displayed across New York City—from subway stations to city walls—each crafted to capture the essence of Urban Revivo's fashion-forward identity.
UR Cafe: A Taste of NYC
Embracing New York's rich coffee culture, Tong Wang designed the UR Cafe within the boutique. This initiative, set up for the opening day, offered a stylish coffee shop experience, blending seamlessly with the urban vibe of SoHo. The cafe provided a unique, relaxing space for customers to engage with the brand on a more personal level.
Step into Urban Revivo's new SoHo boutique to discover where fashion intersects with lifestyle. Experience the designs I've envisioned for you, savor the unique coffee selections at UR Cafe, and embrace the superstar experience we've crafted, right in the heart of Manhattan.
— Tong Wang